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MEET GENEVIEVE

A veteran magazine beauty editor/writer (and a member of the 40+ club), Genevieve Monsma created MediumBlonde to help Gen Xers and Baby Boomers age the way they want.

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Want to Clean Up Your Act? These Two Gen X-ers Can Help
Oct 19, 2018
Want to Clean Up Your Act? These Two Gen X-ers Can Help
Oct 19, 2018

I’ve written before about my approach to greener, cleaner beauty: I aim to lessen my so-called chemical burden by slotting in formulas free of questionable ingredients when I can without compromising on performance. For me, this means natural deodorant (Schmidts), physical sunblock (Drunk Elephant), lipsticks (Kosas) and simple cleansing balms (Naturapathica, Emma Hardie, GOOP). What I won’t give up: self-tanner, Retin-A, most hair products, and traditional Eau de Parfum.

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Oct 19, 2018
Where's The Joy?
Sep 20, 2018
Where's The Joy?
Sep 20, 2018

I was at Book Club last week, and we got on the topic of bike racing. (I don’t ride bikes that aren’t stationery—this was someone’s else’s pursuit.) But one woman asked, in all seriousness, “When you compete in something that intense, it’s challenge after challenge after challenge: Hey there’s a steep hill, whoah now we’ve got rough, bumpy terrain, yikes here’s a hairpin turn. But where’s the joy? You’re riding a bike for hours at a time, yet you never coast and just take in the view.”

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Sep 20, 2018
What Works: Barbara Close, Founder and CEO of Naturopathica
Sep 17, 2018
What Works: Barbara Close, Founder and CEO of Naturopathica
Sep 17, 2018

As part of a regular series, I’ll be asking inspiring, in-the-know women to share their best tips and favorite products. The point? As always, to find out what works. Today's beauty insider: Barbara Close, Founder and CEO of Naturopathica

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Sep 17, 2018
Can I Get An Amen?
Sep 13, 2018
Can I Get An Amen?
Sep 13, 2018

Last June I went on a press trip to Calistoga, California hosted by Perricone M.D., the wellness brand launched twenty years ago by Nicholas Perricone, M.D.. You know him: He’s the dermatologist whose bestselling book The Wrinkle Cure first introduced us to the skin-aging impact of inflammation—and he’s the guy who got us all eating salmon.

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Sep 13, 2018
This Did Make Me Feel Better
Aug 10, 2018
This Did Make Me Feel Better
Aug 10, 2018

We’ve been renovating our house since last September, and it’s been stressful. Yes, I know this is a privileged, first-world “problem.” And I’m grateful that we have the means to improve our home—I'm hopeful that it will be a wonderful place to live. (So #blessed, etc.) But this doesn’t change the fact that living through construction = elevated cortisol levels. The dust. The drilling. The nonstop country music. (I like Luke Bryan, just not when I’m on deadline.) 

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Aug 10, 2018
Spend or Skip? Oralgen NuPearl 32X Teeth-Whitening Kit
Jun 14, 2018
Spend or Skip? Oralgen NuPearl 32X Teeth-Whitening Kit
Jun 14, 2018

I’ve written before about why I believe everyone 40+ should whiten her teeth at least once a year—and I shared some of my favorite express whitening options. However, speedy options typically don’t come without some compromises: They may not get you quite as white as formulas that take one to two weeks to work. And they can increase teeth-sensitivity because of the accelerated whitening process.  

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Jun 14, 2018
You Do You
Mar 21, 2018
You Do You
Mar 21, 2018

I was getting my hair highlighted recently when a woman sitting in the chair next to me announced (loudly) to her colorist, “No woman over 40 should ever wear tight leggings.”

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Mar 21, 2018
Not Another New Year, New You Post
Jan 9, 2018
Not Another New Year, New You Post
Jan 9, 2018

I don’t make New Year’s resolutions. I once read that only eight percent of us are still sticking to them come February, so it seems futile to me. I do, however, believe in finding ways to jumpstart my fitness routine in early January since the post-holiday letdown always leaves me feeling sluggish.

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Jan 9, 2018
What Works: Taryn Rose
Jan 4, 2018
What Works: Taryn Rose
Jan 4, 2018

As part of a regular series, I’ll be asking inspiring, in-the-know women to share their best tips and favorite products. The point? As always, to find out what works. Today's beauty insider: Taryn Rose, M.D., orthopedic surgeon and founder of the Taryn Rose Shoe Collection

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Jan 4, 2018
Put Yourself On the Nice List
Dec 19, 2017
Put Yourself On the Nice List
Dec 19, 2017

If your household is like mine, you do all the holiday gift shopping. My husband came home yesterday evening and asked where all the wrapped, tagged and stacked gifts had “come from”—like Santa had popped by with a delivery while he was out. And while I am not complaining (I like being in charge of this family task), it’s a lot of work. Which is why, to say “thank you...me” this time of year, I sometimes sneak in one small gift to myself.

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Dec 19, 2017

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